My Story

Reset as many times as you need—forward is always an option.

I’m Lori Robinson, and like many women, I’ve had to rebuild my life more than once.

There was a time I felt completely out of control—like my life was happening to me, not by me.

I’ve gone bankrupt.
I’ve been entirely dependent on my husband to survive.
I had no degree, no plan, and no real options.
There were days I looked in the mirror and barely recognized the woman staring back.

I felt ashamed, invisible, and stuck.

But I didn’t let those moments break me.
I used them as fuel to take my life back.

You don’t have to have it all figured out.
You just have to move forward.

That’s where The Forward Framework™ was born—not from a textbook, but from real life.

It’s not about chasing perfection.
It’s not about pretending to have it together.
It’s about having a plan—even if it’s just for today.
It’s about being honest with yourself, recognizing when you’re off track, and choosing to act—even if that action is research, reflection, or rest.

  • Research what’s possible
  • Set the foundation—mentally, emotionally, logistically
  • Build the framework for what I want next
  • Support it with people, boundaries, and habits
  • Add the finishing touches that make it mine

That’s how I transformed my body.
That’s how I went back to university in my 40s and earned both a bachelor’s and master’s degree.
That’s how I built a brand and digital tools designed to give people the clarity and structure they need—at their fingertips, in a format that feels good to use.

Now, I help women recognize their stuck moments not as failures—but as signals.

You can reset today.
You can start again tomorrow.
You can do it over and over until it sticks.

You are not stuck.
You’re just getting honest.
And that’s the first step to forward.

5 Things About Me

  • I’m a mom to three amazing, daughters who constantly inspire my resilience.
  • I once lost 50 lbs and competed in figure competitions—in my 40s.
  • I believe research is one of the most underrated superpowers—it’s how I build every big decision.
  • I started university in my 40s and earned both a bachelor’s and master’s degree.
  • I created The Forward Framework™ because I wanted people to have real tools, real structure, and real hope—without the fluff.

Let’s move forward, together.
My free guide, The Forward Blueprint, is coming soon.
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